---
title: "Employer Brand Research 2017: Candidate experience"
---

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## ![header WP2.jpg](https://workforceinsights.randstad.com/hs-fs/hubfs/Campaigns/REBR%202017/header%20WP2.jpg?width=725&name=header%20WP2.jpg)

## Tech and Touch: accelerating the connection between workers and employers through innovation

Utilizing personal data, artificial intelligence and social media, cutting-edge technology is transforming how companies are connecting with workers, delivering a greater degree of personalization and creating a more engaged workforce. In the not too distant future, technology plays an indispensable role in the lives of candidates and hiring managers.

**In this white paper, we take a look at:** 

1. The role of tech for both candidates and hiring managers
2. Automation and personalization
3. What motivates workers

### Download the white paper on Tech and Touch

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