enhance your organization’s employer brand through an experiential difference.

Your company’s candidate experience is an essential part of its employer and corporate brand. In a well-publicized case study, Virgin Media discovered that a poor candidate experience had been costing the company more than $5 million annually in lost subscribers, affirming the real toll of a poorly constructed application process.

To help you create an experiential difference, this handbook will guide you step by step into:

  • defining the journey
  • accounting for the touch points
  • the significance of social media
  • the applicant's perspective
  • continuous improvementsREBR_HumanAndHeart_illustration_UseBackgroundWhite_RGB.png